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Strategi Efektif Digital Marketing untuk Bisnis Anda

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Bagaimana Anda menerapkan strategi digital marketing untuk bisnis? Bingung? apa saja yang harus dilakukan ketika akan men-transformasi bisnis anda ke dunia digital/online?

Di masa kini, Bisnis Anda harus melakukan penyesuaian agar tidak ditinggalkan para pengguna produk. Pengguna produk mulai beralih ke dunia digital, dan perlu diketahui pula bahwa pengguna internet di Indonesia sudah melebih dari 150 juta orang. Jadi, Anda harus mempersiapkan diri dan memiliki strategi digital marketing untuk bisnis anda. Pemasaran tradisional sudah tak lagi efektif bagi pasar yang sebagian besarnya sudah beralih ke teknologi komunikasi terkini.

Apa itu Digital Marketing?

Digital marketing merupakan upaya pemasaran produk maupun jasa yang dilakukan melalui platform media digital seperti website, email, whatsapp, telegram, dan social media platform seperti facebook, instagram, twitter dll. Tujuan dari pemasaran digital ini untuk menjangkau sebanyak-banyaknya target customer secara efisien, personal dan relevan. Pemasaran digital ini memadukan teknik serta pengetahuan dalam psikologi pasar dan teknologi.

Beberapa alasan mengapa kita perlu melakukan Digital marketing atau pemasaran digital

  • Dapat diterapkan hampir semua jenis bisnis
  • Apa yang dilakukan itu lebih terukur sehingga kita dapat mengevaluasi nya dengan cepat
  • Mampu menjangkau target konsumen spesifik
  • Dapat membangun dan mempertahankan brand Anda

Berikut adalah beberapa strategi yang dapat Anda lakukan ketika membuat strategi digital marketing

Google Bisnisku

Google Bisnisku adalah layanan google yang menampilkan profil bisnis Anda secara instan di halaman pencarian. Mulai dari alamat perusahaan, jam operasional, hingga rating bisnis. Dengan Google Bisnisku, konsumen bisa menemukan bisnis Anda dengan mudah. Anda bisa menampilkan review terbaik dari konsumen Anda sebagai sarana promosi dalam strategi digital marketing.

Whatsapp Bisnis

WhatsApp sebagai aplikasi pengiriman pesan sangat populer di Indonesia. Dengan pengguna yang cukup banyak, dapat kita manfaatkan sebagai salah satu strategi dalam digital marketing. Whatsapp yang kita gunakan tentunya whatsapp versi bisnis.
Whatsapp bisnis memiliki fitur khusus yang dapat digunakan untuk keperluan bisnis seperti profil bisnis, katalog produk, Statistik pesan dan lain-lain.
Untuk menggunakannya, Anda bisa mendownload aplikasinya, lalu melengkapi profil bisnis Anda. Jangan lupa juga untuk melakukan pengaturan lain yang sesuai kebutuhan bisnis Anda.

Website

Website dapat merepresentasikan bisnis Anda di dunia digital. Jadi, ketika anda akan terjun ke digital tanpa memiliki website seperti ada yang kurang. Jika belum punya, Anda bisa pikirkan lagi

Email Bisnis

Email bisnis akan membuat anda terlihat profesional dan dapat meningkatkan kepercayaan pelanggan anda. Anda sebaiknya tidak lagi menggunakan email namabisnis@gmail.com. Gunakan domain bisnis anda sebagai entitas online bisnis anda.

Optimasi SEO untuk Website Anda

Jika anda memiliki website, Anda juga perlu optimasi SEO (search engine optimization) agar website anda dapat muncul di google search. Dengan seringnya kemunculan website anda muncul di Google, kemungkinan pengunjung lebih banyak datang semakin besar.

Menjalankan Social Media Marketing

Anda dapat mengandalkan media sosial dalam mempromosikan dan berinteraksi dengan pelanggan. Mengapa media sosial media cukup penting sekarang ini?
Alasannya adalah pengguna internet indonesia sangat aktif di media sosial dengan jumlah lebih dari 160 juta orang. Jadi media sosial sarana tepat untuk mendapatkan pelanggan dan berinteraksi dengan mereka.

Demikian enam dari sekian banyak strategi yang dapat Anda lakukan dalam merumuskan digital marketing. Kami akan menambahkan strategi-strategi yang lain sebagai kelanjutan artikel ini.

Membangun promosi untuk bisnis anda di dunia digital memang tidak mudah. Ada banyak cara dan tools yang dapat Anda gunakan, namun Anda tetap perlu diperhatikan mana yang cocok dengan bisnis Anda.
Satu hal yang perlu diketahui, di dunia digital semua dapat terukur. Apa yang dilakukan dapat dibuat KPI sebagai tolok ukur kegiatan yang anda lakukan.

Optimasi SEO Jitu, Tingkatkan Trafik dari Google Search dengan Cepat

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Banyak pemilik website atau blog bertanya-tanya bagaimana meningkatkan trafik dari Google Search dengan cara yang murah meriah melalui optimasi SEO (Search Engine Optimization). Tapi tidak hanya trafik yang meningkat tapi juga revenue meningkat seiring dengan pertumbuhan pageview website. Nah, melalui tulisan ini kami mengajak teman-teman pemilik website atau blog meningkatkan trafik sekaligus revenue melalui tiga cara yang bisa dilakukan:

  1. Riset Keyword
  2. Mengoptimalkan SEO on Page
  3. Mengoptimalkan SEO off-Page

Mari kita mulai dari yang pertama

1. Riset Keyword

Dari frase kata itu terdiri dari dua kata, Riset dan Keyword. Riset merupakan kegiatan untuk mencari sesuatu yang tepat dan cocok sedangkan keyword merupakan kata kunci yang menjadi topik website atau bahasan artikel. jadi riset keyword adalah kegiatan mencari keyword yang tepat dalam membuat artikel dalam website kita. Cara paling mudah dalam mencari kata kunci atau keyword adalah dengan memperhatikan website lain seperti blog pesaing atau pun website mainstream yang besar topik yang sedang ramai dibicarakan.

Cara yang ke-2 adalah dengan merujuk pada tools yang disediakan Google yakni Google trend . Google tren dapat digunakan untuk mencari isu atau topik yang banyak dicari oleh pengguna google search per hari ini, atau mingguan, bulanan atau bahkan setahun. Jadi gunakanlah fitur ini untuk mendapat ide topik yang akan dibuat dalam menulis.

Cara ke-3, setelah mendapatkan ide keyword kita juga harus mengkonfirmasi keyword itu cocok atau tidak. Apakah tolok ukur keyword itu cocok atau tidak dapat kita uraikan sebagai berikut:

  • Kesesuaian dengan tema website
  • Berapa banyak keyword itu telah dicari
  • Berapa banyak website yang membicarakan topik tersebut. Pastikan juga apakah website besar yang sedang memainkan keyword tersebut.
  • Berapa sih potensi revenue dari keyword tersebut, anda bisa lihat data ini dari nilai harga CPC di Google adwords (cost per click)

Tolok ukur itu akan mempengaruhi tingkat kesulitan artikel anda akan muncul di google search. Anda harus benar-benar fokus dalam melakukan riset keyword ini agar artikel yang dibuat dapat sampai ke pembaca.

Selain Google tren, Anda masih memiliki satu tools lagi yang disediakan google, yakni Google Search Console. Tools ini juga dapat membantu anda untuk melihat performance website anda mulai dari google search, Discover, dan google news. Keyword-keyword pencarian yang muncul dan mendatangkan trafik untuk website dapat anda lihat disini. Google Search Console menyediakan data yang dapat dianalisis untuk website anda.

2. Optimasi SEO on-Page

Jika anda berpikir SEO on Page hanya optimasi dari sisi HTML website, mungkin anda keliru besar. Memang, salah satu kegiatan optimasi ini adalah memperbaiki HTML, dan kita memperbaiki beberapa snipet yang sesuai dengan yang google tentukan dalam dokumentasinya seperti tag <H1></H1>, meta data, schema snippet.

Yang paling penting adalah bagaimana kita membuat artikel dalam website itu membantu menyelesaikan masalah user/pembaca bukan hanya untuk mesin google agar bisa tampil di halaman pertama dan urutan pertama. Ciri artikel yang mengikuti aturan google SEO adalah

  1. Tidak melakukan Duplikasi artikel baik itu dari artikel sebelumnya maupun duplikasi dari website lain
  2. Judul artikel sesuai dengan konten artikel yang dibahas
  3. Judul berisi keyword utama artikel
  4. Artikel memiliki link-link terkait ke artikel sebelumnya yang sesuai/relevan dengan topik yang dibahas dalam artikel utama.

3. Optimasi SEO off-Page

setelah kita membuat artikel yang sesuai dengan kaidah SEO, kita perlu menyebarkan artikel itu ke media sosial dan beberapa website agregator di tempat lain. Tujuan dari kegiatan ini adalah agar Google mendapat sinyal bahwa artikel ini menarik bagi user/pembaca. Disadari atau tidak, Google akan mendeteksi jika artikel itu banyak dibaca melalui google chrome.

Strategi optimasi ini sebaiknya dilakukan dengan baik dan ingatlah optimasi ke-3 ini memiliki risiko yang besar terhadap website anda. Risiko terbesar adalah reputasi anda menjadi drop dan artikel anda tidak muncul di google search karena anda salah memilih website dalam penyebaran artikel Anda

Nah, sekarang semua berpulang kepada Anda, Bagaimana Anda dapat meningkatkan trafik website dengan diringi peningkatan revenue yang baik. Anda dapat melakukan peningkatan trafik website melalui tiga strategi besar yaitu pertama Lakukan riset keyword, kedua, Lakukan optimasi SEO on-page dan ketiga, optimasi SEO off-page.

Silakan mencoba dan semoga trafik anda akan meningkat. Dan tunggu update kami selanjutnya di website ini

Google Rilis 2 Update Google Search Console

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Google telah melakukan update terbaru di search console nya. Fitur yang diupdate pada bagian laporan/reportnya. Tujuan update ini untuk memudahkan para pemilik website melakukan analisis kinerja trafik websitemya.

Apa saja kedua perubahan itu? Berikut perubahan yang dilakukan:

  1. Filter data laporan mengunakan regular expression (regex)
  2. Perubahan tampilan perbandingan dengan lebih satu metrik

Regex Filter

Filter Regex (Regular Expression) Google Search Console

Fitur ini akan memudahkan kita dalam membuat kombinasi filter yang kompleks di query keyword atau halaman. Google menyediakan tiga pola filter ini, yakni containing string, not containing string dan exactly matching a string.

Fitur ini dapat Anda gunakan dengan cara klik filter dan pilih dropdown dan pilih custom.

Perubahan layout halaman laporan perbandingan

Laporan perbandingan Queries dan page Google Search Console

Google telah menambahkan beberapa metrik yang dapat dipilih untuk laporan ini. Dalam laporan ini nantinya kita bisa memperoleh data perbedaan dalam bentuk prosentase.

Jadi perubahan ini akan akan melengkapi update fitur Regex Filter tadi. Dan tentunya kita akan lebih terbantu dengan dua perubahan yang dibuat google ini.

Jadi, selamat menggunakan kedua update google ini, regex filter dan laporan perbandingan di google search console

How to Think and Act in the Plummeting Stock Market

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

The Real Economy Has Never Been Tested by a Pandemic

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

More and More People Stay Home as Coronavirus Spreads

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

Witnessing the Birth of the New Coronavirus Economy

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

Companies Are Putting Profits Ahead of Public Health

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

Duo’s Epic Win Will Be Commemorated with Yacht Photoshoot

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

Newspaper WordPress Theme
Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

Newspaper WordPress Theme
People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.

Alice Pattinson Has Been Designing Clothes for Over 40 Years

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People live better in big houses and in big clothes. I try to contrast; life today is full of contrast. We have to change! I am not interested in the past, except as the road to the future. Give me time and I’ll give you a revolution. I think the idea of mixing luxury and mass-market fashion is very modern. I want people to be afraid of the women I dress.

Mass-market fashion is very modern

I think the idea of mixing luxury and, very now no one wears head-to-toe designer anymore. There has to be a balance between your mental satisfaction and the financial needs of your company. A girl should be two things: classy and fabulous.

Happy girl opening her present

I never look at other people’s work. I can’t get sucked into that celebrity thing, because I think it’s just crass. Give me time and I’ll give you a revolution. I can’t get sucked into that celebrity thing, because I think it’s just crass.

I can design a collection in a day and I always do, cause I’ve always got a load of Italians on my back, moaning that it’s late. Sometimes the simplest things are the most profound.

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Looking to the future with optimism

Luxury will be always around, no matter what happens in the world. There is always the new project, the new opportunity. Attention to detail is of utmost importance when you want to look good. I have a fantastic relationship with money. I use it to buy my freedom.

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore.

Confidence. If you have it, you can make anything look good. Abstinence from coffee, tobacco. Adventists has afforded a near-unique opportunity.

Clothes can transform your mood and confidence

I think the idea of mixing luxury and mass-market fashion is very modern, very now no one wears head-to-toe designer anymore. I want people to be afraid of the women I dress. Elegance isn’t solely defined by what you wear. Clothes can transform your mood and confidence.

Fashion moves so quickly that, unless you have a strong point of view, you can lose integrity. I like to be real. I don’t like things to be staged or fussy. I think I’d go mad if I didn’t have a place to escape to. You have to stay true to your heritage, that’s what your brand is about.

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People out on the streets again

Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.

Fashion fosters cliches of beauty, but I want to tear them apart. Every day I’m thinking about change. The only way to do something in depth is to work hard. For me, art is about learning. I’ve always tried to push myself technically and to push myself visually. That’s been part of the journey. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed.